Curaleaf Holdings, Inc. (TSX: CURA) (OTCQX: CURLF) (“Curaleaf” or the “Company”), a leading international provider of consumer cannabis products, today announced an exciting category extension in hemp beverages, with Select FormulaX, a new hemp-derived THC energy drink. Select FormulaX is a fast-acting, flavor-filled 10mg THC experience with the added boost of caffeine, sold in sixteen-ounce cans directly to adult consumers through the Company’s online storefront, TheHempCompany.com. Customers can also find Select FormulaX at Curaleaf stores in Arizona and Maine, at major retailers, and soon, through on-demand delivery services in select states.
In addition to 10 mg hemp THC, Select FormulaX offers a 50 mg boost of caffeine, similar to a can of soda or half of a cup of coffee, but free from artificial flavors, colors, sweeteners, and high fructose corn syrup. Available in Glacial Melt and Rocket Pop flavors, each can balances sweet and sour flavor notes with a delicious fruit medley to offer a crisp, refreshing taste with every sip. A thermo-temperature packaging feature turns the can color bright blue when it has reached the optimal chilled temperature for enjoyment. This new addition to the Select beverage portfolio is positioned to support those seeking a focused experience, ranging from the daytime festival goer to the extreme sports fan or the all-night e-gamer. Select FormulaX is ideal for adults seeking a higher dose of hemp THC, pairing bold flavors with a boost of energy for either day or night.